Upon the new partnership, gamers in Africa can now receive or send crypto, like Bitcoin (BTC), while playing their favorite games.
Zebedee, a fintech and payments processing firm, has partnered with crypto exchange Bitnob to allow African gamers to receive and send cryptocurrencies.
In particular, the collaboration offers African users the opportunity to earn Bitcoin (BTC) via Zebedee-enabled apps and games.
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Utilizing the Bitcoin Lightning Network (LN), Zebedee incorporates a second layer into games, enabling developers to replace in-game points with Bitcoin's smallest unit, satoshis.
According to the announcement, the partnership with Bitnob will allow gamers to convert these satoshis into local currencies, such as the Nigerian naira.
Ben Cousens, Zebedee's Chief Strategy Officer, claimed that the partnership was led by developers' vision to offer Bitcoin (BTC) rewards for various tournaments and other initiatives. In particular, Cousens noted that with a youthful, tech-savvy population, Africa is an ideal market for Bitcoin-integrated gaming.
Cousens explained that traditional fiat payment systems are too costly for payments to African gamers, leading to lost engagement and revenue opportunities. On top of that, Zebedee's CSO highlighted that Bitcoin's purchasing power in Africa is considerably greater than in the US or Europe.
The Bitcoin Lightning Network has been gaining traction in Africa, partly due to its ability to handle microtransactions. Bitcoin Senegal's founder, Nourou, highlighted that microtransactions are crucial for the African economy, which has led developers in the region to investigate the LN.
At the end of its announcement, Zebedee revealed that it is looking to "expand <its> coverage to more countries supported by Bitnob."
