Binance, the biggest crypto exchange in terms of daily trading volumes, has seen its dominance wane, with its market share plummeting to 40% by the end of 2023—a stark contrast to its 62% command just a year earlier.
Insights from a recent study by blockchain analytics company 0xScope have put the spotlight on Binance's waning hold over the spot trading sector within the crypto market. According to research, the reason behind such a decline could lie in "its listing strategy," as "most popular coins experienced a downturn immediately after being listed on Binance."
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Simultaneously, the South Korean crypto exchange Upbit has made significant headway, tripling its market share to 15.3% in the same timeframe.
When considering the full spectrum of crypto trading, including spot and derivative markets, Binance still leads with just over half the market, 51.2% in October 2023. Nevertheless, this figure is down from 54.6% a year earlier, indicating that its competitors, such as OKX, are catching up.
The rise of crypto exchanges like Bybit, Bitget, and MEXC Global, now categorized as "second-tier" entities by 0xScope, is reshaping the market. Together, these have amassed a 42.3% market share, challenging both Binance and OKX. Meanwhile, Huobi has been relegated to a "third-tier" status alongside other exchanges like Kucoin and Gate.
The once concentrated crypto spot trading market is now experiencing a shift, with Binance's dominance deteriorating in favor of a more distributed and competitive landscape. The changing fortunes of Binance and the rise of other crypto exchanges underscore the market's dynamic nature and the impact of strategic decisions on market positioning.