The race for AI development heats up, with Apple being the newest firm to venture into GPT artificial intelligence models.
Apple has been rumored to be quietly building its unique generative pre-trained transformer (GPT) artificial intelligence (AI) model. Although, there seems to be no clear agenda for introducing it to the consumer market.
According to the Bloomberg report shared on July 19th, Apple's in-house GPT system, "Ajax," exhibits similarities to OpenAI's ChatGPT and Google's Bard.
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However, despite this, Apple's traditional approach of maintaining a closed ecosystem around its product development suggests that "Ajax" might not immediately turn into a consumer product.
The AI model has been intriguingly nicknamed "Ajax," reportedly because it was developed based on Google Jax, a machine learning framework. Furthermore, it is allegedly being operated on Google Cloud, which could potentially restrict Apple's capacity to expand Ajax beyond internal testing.
Google's Bard AI system is a key player in the consumer-geared generative AI technologies, standing head-to-head with Microsoft and OpenAI's offerings, BingAI, and ChatGPT, respectively. However, Apple has not yet revealed any intentions to join this competition.
Apple's historical stance on AI underscores a prioritization of privacy in relation to machine learning technology. As a result, the tech giant's efforts are mainly concentrated on AI technologies that can function via onboard processors rather than cloud-based services.
If Apple were to create a useful GPT model capable of running independently on iPhone hardware, it could prove advantageous for users who prioritize privacy over conversational features inherent in larger, cloud-based models.
Even though Apple's impact on the chatbot landscape has been relatively minimal, the tech giant remains a formidable force in the AI field. The AI empowering the iPhone's camera and photo editing suite is industry-leading. On top of that, Apple Research continues to make significant contributions to the machine-learning sector.
While Apple's foray into AI model development may not have a direct consumer application in the near term, it undoubtedly reinforces the tech giant's continuous dedication to innovation and user privacy.
In other news, in June, Apple threatened to pull the plug on the decentralized social media application, Damus, hosted on the Nostr platform.
